Tuesday, January 4, 2011

Rio Olympics Logo

Organizers of the Rio Olympics are on the defensive after similarities between the logo for the 2016 Games and a Colorado-based charity foundation were discovered.

The logo, which was released on New Year's Eve at a massive celebration at Copacabana beach, depicts figures embracing in a circular motion. It was soon noticed that the design resembles the logo for The Telluride Foundation, a Colorado charity chaired by Norman Schwarzkopf. 
Here's the Rio logo:
And the one for The Telluride Foundation:
Take away the legs and the red dancer from the Telluride logo and you have Rio's. It's undeniably similar. But is it plagiarism?
The director of the Brazilian agency that created the logo says no. Fred Gelli acknowledges that there are similarities between the two, but guaranteed that his design was organic. "For some reason, we missed that one," he said.

Powered by Blogger.
Twitter Delicious Facebook Digg Stumbleupon Favorites More

 
Powered by Blogger